Do you know that Youtube launched click-to-buy links in the US and UK last October, and now is expanding this feature to Spain, the Netherlands and Germany?

From the Youtube Blog:

Last year we launched our eCommerce platform for YouTube, which allows users to easily “click-to-buy” products — like songs and movies — related to the content they’re watching on the site. The past few months have demonstrated that great content on YouTube leads to increased sales. For example, when Monty Python launched their channel in November, not only did their YouTube videos shoot to the top of the most viewed lists, but their DVDs also quickly climbed to No. 2 on Amazon’s Movies & TV bestsellers list, with increased sales of 23,000 percent.

Hat tip to Xavier Casanova of VideoRetailer.org for posting this news update on the Youtube ecommerce project.

1. Rob on January 27th, 2009 at 10:30 pm

   I guess Google came up with a business platform for YouTube. Maybe they will make money with it.